We drive measurable revenue growth for PE-backed and founder-owned companies.
We work with CEOs, investors, and management teams to find where revenue is leaking, fix the commercial system, and turn it into real revenue and margin improvement.
Problems we solve
These are the problems that don't get fixed by hiring another agency, or running another workshop.
01
No single source of revenue truth
Data is fragmented across marketing, sales, finance, operations, and customer experience.
02
Activity without accountability
Teams are busy, but ownership, priorities, and follow-through are unclear.
03
More spend, not more growth
Budget is scaling before the commercial system is fixed.
04
Leadership flying blind before the board meeting
The business cannot clearly explain what is working, what is broken, and what to do next.
what we do
We build the revenue engine.
Data is the foundation everything else runs on. When it is right, the rest of the commercial engine can actually work. Each service stands on its own. Start with the one that matches the problem in front of you.
Due Diligence
Pre-close diligence on the commercial engine. Board-ready findings on deal timelines.
Revenue Blueprint
Our flagship engagement. The full revenue engine, audited and rebuilt as one system.
Data & Attribution
The foundation. One source of revenue truth, attribution you can trust, reporting the board doesn't argue with.
Tech Stack Integration
Martech, sales tech, and data infrastructure. Consolidated, integrated, and paying for itself.
Sales & Pipeline Optimization
Pipeline visibility, CRM data integrity, and the marketing-to-sales handoff.
Customer Journey Mapping
The full path from first touch to renewal, mapped, measured, and owned.
Website Optimization
Positioning, conversion, and buyer clarity, rebuilt around what the data shows.
Digital Marketing Optimization
Channel performance, CAC, LTV, and payback. Media that pays for itself.
Embedded Operators
Fractional or full-time senior operators for marketing and sales, accountable for the number.
Results
Flooring
Turning around a distressed PE-backed flooring retailer. Revenue grew 36% in 24 months on essentially flat marketing spend.
Distressed asset at entry. Proprietary ERP that couldn't scale, no attribution, no view of the customer journey. Claymore rebuilt the commercial engine end to end.
wellness
Diagnosing the lead-acquisition foundation of a PE-backed 5-brand home services rollup. Identified up to 60% CAC reduction by 3x'ing the share of owned acquisition channels.
Aggressive unit-growth thesis on a foundation that couldn't scale. Fragmented systems, no attribution, 38% of revenue from untracked word-of-mouth.
multi- brand
Building the data foundation for a PE-acquired wellness platform. Our work quantified a 20% revenue uplift across digital channels and enabled the clinic footprint to grow 82% in 15 months.
Aggregator-dependent acquisition. Volatile CAC. Seven systems held together by Zapier. No measurement of the dependency the sponsor was trying to break.
Industrial
Auditing a PE-backed B2B industrial manufacturer running strong operations on a fraction of its commercial engine. Quantified a 25x paid acquisition opportunity at 22% lower CPA, plus a structured-pipeline transformation.
Strong operations, invisible commercial engine. Seven systems, two CRMs, zero attribution. Double-digit share of annual pipeline living in spreadsheets.
testimonials
Growth-focused executives and investors trust the approach we bring to every business: operator-minded, results-obsessed, and relentlessly accountable.
Here’s what they’ve said.*
“They helped us take a more disciplined, performance-driven approach to marketing. Their perspective was grounded in real operational experience, not theory, and it helped us focus on what actually moved the needle.”
“They understood what growth-stage businesses need — fast execution, clear reporting, and real accountability. They helped us align marketing with the broader strategy and made it a driver of performance, not just spend.”
“They helped lead a true turnaround. There was no real data, no visibility into marketing ROI, and the wrong partners in place. They rebuilt the structure, changed out agencies and talent, and gave leadership the insight to run the business on data. It’s now a performance-driven organization taking share in a highly competitive market.”
“They brought real structure to a business that had outgrown its marketing foundation. Their ability to bring in the right tools, people, and insights helped us transition from reactive to strategic — and from anecdotal to data-driven.”
“They helped us build a scalable foundation for marketing, connecting data, systems, and performance in a way we didn’t have before. It brought structure, visibility, and a real sense of control to how we operated.”
“They were instrumental in helping us build a new med spa business from the ground up, from defining the marketing strategy to implementing the full tech stack. Their support set the foundation for a strong, scalable launch.”
“They’ve been a key partner in helping us evaluate marketing performance across our portfolio, and in how we underwrite future acquisitions. Their ability to translate marketing into ROI, infrastructure, and enterprise value has made them a critical part of our diligence and operating playbook.”
*Reflects work performed by Claymore leadership prior to the firm’s founding.
Senior operators. Specialist bench. Clear ownership.
Claymore brings together operators with experience across growth, PE value creation, commercial operations, media, analytics, sales, delivery, and GTM execution.
Claymore engagements
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Where our partners have operated
These logos reflect Claymore engagements and partner operating experience as labeled above.
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