Pricing

How much EBITDA is leaking through the price list?
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the problem

The leakage is already in the price file.

Realisation rarely matches the list. Discounting drifts, exceptions become the rule, and nobody owns the gap. Pricing is probably the most bought commercial engagement in private equity because every point recovered drops straight to the bottom line.

the read

The waterfall, then the plan.

Price realisation waterfall, discounting leakage, willingness-to-pay by segment, built from your own transaction data. Four to six weeks, fixed fee, and every finding costed and sequenced by return.

how deep it goes

Execution builds it. Operations runs it.

Growth Execution: a capture sprint that closes the leakage the read found, built with the team rather than handed to them, priced against the quantified return. Growth Operations: price governance that keeps it closed. Rules, approvals and reporting the board sees, refreshed annually.

where it fits

Anchored in value creation.

The hold is where pricing pays. Variants sit either side: a pricing read inside diligence, and the pricing story buyers will test at exit.

The questions sponsors ask first.

How fast is it?+

Four to six weeks from transaction data to a costed plan. The quick wins usually start capturing value before the read is finished.

What do you need access to?+

Transaction-level sales data, the price list, and the discounting approvals as they actually run. Read-only, and we work alongside finance.

Will customers push back?+

The read separates price from value by segment, so changes land where willingness-to-pay supports them. Capture is sequenced to protect the relationships that matter.

What happens after the sprint?+

Governance. The rules and reporting that keep the leakage closed, reviewed with the board and refreshed annually.

Have a revenue problem the board is asking about?

Talk to a Claymore partner.
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